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What we do

Travel in Motion currently has about 40 clients across the globe. Our customers range from airlines of various sizes to PSS providers, travel ecommerce vendors, travel IT vendors, travel start-ups and payment providers. With travel industry consulting, we serve airlines, small and midsize IT companies and multinational corporations in the travel industry. We are privileged to count industry organisations such as IATA to our customer base as well.

Our current work ranges from developing sales and business development strategies to solution design reviews, from one day workshops to longterm strategy engagements, driving airline IT strategies and airline NDC roadmaps to competitive benchmarks amongst industry players. We support airlines in defining NDC and merchandising strategies and market roll-out plans, and support them in the execution. We are at the forefront of the IATA ONE Order concepts, both from an industry perspective as well as looking at possible transitions with customer airlines.

We support vendors in M&A discussions and contract negotiations. We conduct benchmarks of airline eCommerce vendors’ capabilities and market perception. We support leading global IT vendors in business development and business strategy in relation to travel and transportation market and helped with new product definition and market validation.

We facilitate workshops for airlines, vendors and have done so for the leading airline industry governing body organisation, supporting organisations in defining programme scope and activities.

We moderate panels and facilitate discussions as a neutral third party.

Finally, in between all this work, we also author reports on NDC, ONE Order and future industry direction for various clients.

We’d love to support your company’s growth and success with our expertise and experience.

LATEST POSTS

    • Dynamic groups: diving into an untapped market of upsell capabilities
      While waiting at a bar counter the other day for the round of drinks I had just ordered, one thought occurred to me. There are two types of people in this world: the spenders and the cheapskates (or, a term I absolutely adore, “penny-pinchers”). While reading these lines, I assume you’ll figure out in which category you fit easily: either you are the guy that sits at the table, enjoying some free rounds, or you are the one going to the counter ordering one more round for all. So, what does this all have to do with airlines? Airlines love to upsell: ancillaries, upgrades… anything, really. Following the previous paragraph, you may already guess what category of people goes for these upsells.
    • Sustainable Aviation – challenges for airline distribution?
      It began, like many discussions in our family, during a joint family dinner. One of my sons, then still a teenager, politically very active and vocal (maybe not for the right side, in his father’s opinion!) announced to all of us that he will never fly again – because of global warming and the contribution aviation makes to it. As an experienced father of three I immediately decided not to enter into a discussion, simply because his siblings would take side with him against their parents, so instead I proposed to look at the facts. McKinsey, among numerous others, has recently published an article about decarbonizing aviation that provides an excellent introduction to the subject. It is summarized that pre-pandemic about 2.5% of the total global CO2 emissions were caused by aviation.
    • Our latest whitepaper: Offer and Order – Moving from Concept to Design
      Airlines are starting to transform towards Offer and Order Management based commercial distribution and retail processes. Thus, many airlines are beginning to look at their commercial technology stack for the future. Shackled by their PSS, these airlines are looking towards Offer and Order as a path to sell and service in an efficient and modern way. Today’s airline commercial organisation is highly process driven. To achieve a successful transition to Offer and Order, airlines must also consider how their organisation will adapt to make the best use of technology. Fast forward to today, and the aviation industry faces a new challenge post-COVID-19. While business is picking up, there’s a pressing need to re-employ for talents that moved on.

    » Older posts

    Audits

    Our audits offer airlines answers and solutions to specific problems in GDS and NDC distribution.

    Benefit: Understand your rights and obligations under the existing GDS contracts.

    Input: All current GDS contracts, any other relevant information e.g., PSS agreement, NMCs agreements

    Deliverable: Structured summary of all relevant GDS contracts incl. implications on mismatch among contracts, restrictions, potential quick wins and recommendations

    Timeframe: Three weeks, after all delivery of materials.

    Benefit: Understand your rights and obligations under the existing GDS contracts.

    Input: All current GDS contracts, any other relevant information e.g., PSS agreement, NMCs agreements

    Deliverable: Structured summary of all relevant GDS contracts incl. implications on mismatch among contracts, restrictions, potential quick wins and recommendations

    Timeframe: Three weeks, after all delivery of materials.

    Benefit: Visualize and drill down into your revenue and cost structure by POS, channel, and GDS.

    Input: Detailed revenue data (ideally on CPN or TKT level) for a recent 12-month period. Separately, aggregated non GDS cost data for same period

    Deliverable: Comprehensive, interactive distribution footprint coverin volumes revenues, and cost

    Timeframe: Three weeks, given all required inputs provided

    Benefit: Receive an NDC proposition tailored to local markets based on your distribution strategy for EDIFACT and direct sales

    Input: GDS contracts, Target markets, current and planned functionalities, EDIFACT and direct channel functionality

    Deliverable: Content and functionality roadmap

    Timeframe: Two weeks

    Benefit: Understand which sellers and aggregators are needed to boost your NDC platform’s volume

    Input: Full-year (12 months) of (sold) revenue data (ideally on agency-POS level).

    Deliverable: Target list of sellers and aggregators including their current NDC adoption status with other airlines (anonymised)

    Timeframe: One week

    Benefit: Understand how to maintain a reliable API and the functionality needed for your market

    Input: API software development processes, current functionality.

    Deliverable: Recommendations for improving API functionality, and a functionality roadmap

    Timeframe: Three weeks

    Benefit: Reduce onboarding time to market and boost customer satisfaction

    Input: Current onboarding process including timeframes and teams involved

    Deliverable: A NDC onboarding process map and recommendations for how to implement this new process.

    Timeframe: Two weeks

    Benefit: Understand how to make your NDC API support and offline servicing teams more efficient and scalable

    Input: Current operational processes

    Deliverable: NDC Operations process map and recommendations increasing efficiency by adopting API-focused tooling.

    Timeframe: Two weeks

    Benefit: Receive feedback from integrated partners to improve their happiness and increase channel shift

    Input: List of NDC partners

    Deliverable: Report on NDC product benefits, areas for improvement, and performance compared to other airlines. This covers the API, onboarding and support.

    Timeframe: Three weeks

     

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    Services

    Travel Industry Strategy and Solution Consulting

    Your needs are our guidelines. Travel in Motion GmbH, travel industry consulting, will find the ideal model to work with you and provide you the support you require.

    We focus on eCommerce, IATA NDC, distribution, revenue management, mobility and customer experience related travel topics. We can support you in creating business strategies, and translate those into business solutions.

    Travel in Motion will accompany you from ideation to strategy creation, from business process modeling to requirements definition and finally from solution definition to vendor selection.

    Clients & Partners – past and present

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