What we do
Travel in Motion currently has about 40 clients across the globe. Our customers range from airlines of various sizes to PSS providers, travel ecommerce vendors, travel IT vendors, travel start-ups and payment providers. With travel industry consulting, we serve airlines, small and midsize IT companies and multinational corporations in the travel industry. We are privileged to count industry organisations such as IATA to our customer base as well.
Our current work ranges from developing sales and business development strategies to solution design reviews, from one day workshops to longterm strategy engagements, driving airline IT strategies and airline NDC roadmaps to competitive benchmarks amongst industry players. We support airlines in defining NDC and merchandising strategies and market roll-out plans, and support them in the execution. We are at the forefront of the IATA ONE Order concepts, both from an industry perspective as well as looking at possible transitions with customer airlines.
As the industry transitions from legacy revenue accounting to modern Order Accounting, Travel in Motion provides expert guidance to help airlines navigate this shift. Our consulting services support the parallel existence of both financial streams, the optimization of related accounting processes, ensuring accuracy, compliance, and readiness for the upcoming Modern Airline Retailing environments and scenarios.
With the airline payment ecosystem rapidly evolving, Travel in Motion offers strategic consulting to help airlines optimize payment processes, reduce costs, and enhance customer experience. From payment orchestration to alternative payment methods and reconciliation, we guide clients in building future-ready, efficient, and secure payment strategies.
We support vendors in M&A discussions and contract negotiations. We conduct benchmarks of airline eCommerce vendors’ capabilities and market perception. We support leading global IT vendors in business development and business strategy in relation to travel and transportation market and helped with new product definition and market validation.We facilitate workshops for airlines, vendors and have done so for the leading airline industry governing body organisation, supporting organisations in defining programme scope and activities.
We moderate panels and facilitate discussions as a neutral third party.
Finally, in between all this work, we also author reports on NDC, ONE Order and future industry direction for various clients.
We’d love to support your company’s growth and success with our expertise and experience.
Clients & Partners – past and present
LATEST POSTS
- Infrastructure Challenges for Modern Airline RetailingModern Airline Retailing (MAR) is most often discussed from a commercial perspective: dynamic offers, orders, segmentation, personalisation and improved servicing experiences. These capabilities bring a host of challenges for airlines seeking solutions to meet these demands. What capabilities do I need, and when? How much flexibility do I need to choose modular solutions? How do I manage the coexistence of legacy and modern technology? How do I collect and monetise data? These are some of the questions we help airlines address as part of their transition to MAR.
- Offer Management: The commercial brain of airline retailingFor much of the past decade, airline retailing has been framed as a technology transition. Industry attention has been dominated by standards, platforms, architecture, and the gradual reduction of legacy PSS dependence. These developments have been necessary and valuable but are solely foundations and alone do not create competitive advantage. As more airlines gain the ability to distribute richer and more flexible propositions, a strategic question emerges: once an airline can generate a modern offer, can it generate the right one?
- From Segments to Decisions: Rethinking Customer Segmentation in Airline RetailingAirline customer segmentation has traditionally answered a narrow question: who is this customer? Loyalty tier, corporate affiliation, business versus leisure? Those labels are useful, but they rarely explain why two customers looking at the same flight behave very differently. One books in seconds. The other hesitates, abandons, or calls the contact centre. The difference is rarely price alone. It is confidence, intent, emotion, and context. Segmentation only starts delivering real value when it drives retail decisions: what to offer, how to present it, when to explain, and when to create desire.
Services

Travel Industry Strategy and Solution Consulting
Your needs are our guidelines.
We focus on airline commercial and distribution strategies, digital retailing, IATA NDC and the transition to Offers and Orders, PSS transformation, airline disruption management, revenue management and customer experience related topics.
Travel in Motion supports you in creating business strategies and translate those into business solutions. We accompany you from ideation to strategy creation, from business process modelling to requirements definition and finally from solution definition to vendor selection and implementation support.












