What we do
Travel in Motion currently has about 40 clients across the globe. Our customers range from airlines of various sizes to PSS providers, travel ecommerce vendors, travel IT vendors, travel start-ups and payment providers. With travel industry consulting, we serve airlines, small and midsize IT companies and multinational corporations in the travel industry. We are privileged to count industry organisations such as IATA to our customer base as well.
Our current work ranges from developing sales and business development strategies to solution design reviews, from one day workshops to longterm strategy engagements, driving airline IT strategies and airline NDC roadmaps to competitive benchmarks amongst industry players. We support airlines in defining NDC and merchandising strategies and market roll-out plans, and support them in the execution. We are at the forefront of the IATA ONE Order concepts, both from an industry perspective as well as looking at possible transitions with customer airlines.
We support vendors in M&A discussions and contract negotiations. We conduct benchmarks of airline eCommerce vendors’ capabilities and market perception. We support leading global IT vendors in business development and business strategy in relation to travel and transportation market and helped with new product definition and market validation.
We facilitate workshops for airlines, vendors and have done so for the leading airline industry governing body organisation, supporting organisations in defining programme scope and activities.
We moderate panels and facilitate discussions as a neutral third party.
Finally, in between all this work, we also author reports on NDC, ONE Order and future industry direction for various clients.
We’d love to support your company’s growth and success with our expertise and experience.
LATEST POSTS
- Approaching the Business Case for the Order Transformation
Within the airline IT and commercial departments, everyone is talking about the Order Transformation, or the airline’s digital transformation in more general terms. Ignoring this completely will put an airline into a position of vulnerability in the next few years – vulnerable to the competition which has moved forward, and vulnerable to your PSS (Passenger Service System) provider which might dictate your pace of change. There are several elements to consider in the case for change – future state architecture, functional benefits, how to transition and many other aspects. However, none of the elements are quite as daunting as trying to build the business case. - Look-to-book: the (old) new evil
Since the creation of NDC, Airlines have been offering access to their API for free without enforcing many restrictions. The main reason is that it encourages the adoption and usage of the API by travel agencies and other third-party developers, which can help to increase the distribution of the airline’s content and services. However, with volumes growing in the NDC world, a new issue arises; “look-to-book”. Not only the operational business faces challenges in this difficult environment, but also the back office of an airline. This is reason enough to take a closer look at the problems and developments in the area of payment handling for airlines. - Working towards a Gold Standard of Airline NDC API Onboarding
Even in normal times, the airline business is anything but easy. Competition, fuel costs, regulations and growing environmental awareness challenge the industry and make airline operations a demanding task. After the pandemic subsided, a certain recovery was felt, but the current rather difficult economic environment, the war in Ukraine and high energy costs bring new risks and challenges. Not only the operational business faces challenges in this difficult environment, but also the back office of an airline. This is reason enough to take a closer look at the problems and developments in the area of payment handling for airlines.
Audits
Our audits offer airlines answers and solutions to specific problems in GDS and NDC distribution.
Benefit: Understand your rights and obligations under the existing GDS contracts.
Input: All current GDS contracts, any other relevant information e.g., PSS agreement, NMCs agreements
Deliverable: Structured summary of all relevant GDS contracts incl. implications on mismatch among contracts, restrictions, potential quick wins and recommendations
Timeframe: Three weeks, after all delivery of materials.
Benefit: Understand your rights and obligations under the existing GDS contracts.
Input: All current GDS contracts, any other relevant information e.g., PSS agreement, NMCs agreements
Deliverable: Structured summary of all relevant GDS contracts incl. implications on mismatch among contracts, restrictions, potential quick wins and recommendations
Timeframe: Three weeks, after all delivery of materials.
Benefit: Visualize and drill down into your revenue and cost structure by POS, channel, and GDS.
Input: Detailed revenue data (ideally on CPN or TKT level) for a recent 12-month period. Separately, aggregated non GDS cost data for same period
Deliverable: Comprehensive, interactive distribution footprint coverin volumes revenues, and cost
Timeframe: Three weeks, given all required inputs provided
Benefit: Receive an NDC proposition tailored to local markets based on your distribution strategy for EDIFACT and direct sales
Input: GDS contracts, Target markets, current and planned functionalities, EDIFACT and direct channel functionality
Deliverable: Content and functionality roadmap
Timeframe: Two weeks
Benefit: Understand which sellers and aggregators are needed to boost your NDC platform’s volume
Input: Full-year (12 months) of (sold) revenue data (ideally on agency-POS level).
Deliverable: Target list of sellers and aggregators including their current NDC adoption status with other airlines (anonymised)
Timeframe: One week
Benefit: Understand how to maintain a reliable API and the functionality needed for your market
Input: API software development processes, current functionality.
Deliverable: Recommendations for improving API functionality, and a functionality roadmap
Timeframe: Three weeks
Benefit: Reduce onboarding time to market and boost customer satisfaction
Input: Current onboarding process including timeframes and teams involved
Deliverable: A NDC onboarding process map and recommendations for how to implement this new process.
Timeframe: Two weeks
Benefit: Understand how to make your NDC API support and offline servicing teams more efficient and scalable
Input: Current operational processes
Deliverable: NDC Operations process map and recommendations increasing efficiency by adopting API-focused tooling.
Timeframe: Two weeks
Benefit: Receive feedback from integrated partners to improve their happiness and increase channel shift
Input: List of NDC partners
Deliverable: Report on NDC product benefits, areas for improvement, and performance compared to other airlines. This covers the API, onboarding and support.
Timeframe: Three weeks
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Services
Travel Industry Strategy and Solution Consulting
Your needs are our guidelines. Travel in Motion GmbH, travel industry consulting, will find the ideal model to work with you and provide you the support you require.
We focus on eCommerce, IATA NDC, distribution, revenue management, mobility and customer experience related travel topics. We can support you in creating business strategies, and translate those into business solutions.
Travel in Motion will accompany you from ideation to strategy creation, from business process modeling to requirements definition and finally from solution definition to vendor selection.
Clients & Partners – past and present
